Design an eye-catching promotional poster for a "Super Black Friday Discount" event in a 16:9 format, featuring a dark wooden texture as the background. The poster should prominently showcase the text "50% OFF" in large, bold white font, ensuring it stands out against the dark wood. Above this, include "BLACK FRIDAY" in a similarly bold white font, creating a cohesive look. Incorporate a stylish circular ribbon in gold that elegantly frames the discount text, adding a touch of luxury. The ribbon should have a modern design, possibly with a slight shimmer effect. To enhance the overall appeal, include additional elements such as festive icons like shopping carts, gift boxes, and snowflakes, strategically placed around the text to create a sense of movement and excitement. The overall design should be modern, enticing, and visually striking, effectively attracting shoppers to the event.