As the sun begins to set, a black silhouette accentuates a sleek sports bicikle dominated by an intense black backdrop. The bike's frame is filled with bold neon accents, contrasting against the dark landscape. The front and rear bumpers contrast sharply against the bicycle, and the air is thick with the scent of freshly baked bread. Below it, a patch of field filled with neon accents fills the frame, creating a unique and unexpected visual display that draws the viewer in. As the sun begins to set, the scene is a canvas for the bold advertising campaign, capturing the essence of Black Friday in stunning detail.